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Beauty influencer marketing has become one of the most effective ways to reach a highly targeted audience. As consumers are increasingly savvy about beauty products and their components, influencers have helped brands renew themselves to regain user trust. Additionally, influencer marketing is an effective and easy way to connect with beauty consumers around the world. As it stands, more than 80% of regulars trust celebrity endorsements from social media.
Long nails have become popular again since the Covid-19 pandemic and successive lockdowns. But, a new fashion has also appeared in terms of manicure: Press on Nails or " nails to press " in French. They are simply temporary fake nails to stick on your natural nails. The variants in size, design and color are multiple, which gives all women the opportunity to find the model or models that they like.
Sometimes we feel like our skin is not in its best shape. Stress, anxiety, hormonal fluctuations, all of these factors and more can have a negative impact on the appearance of our skin. At any time, our skin undergoes various transformations and aggressions due to the climate or pollution. That said, in some cases, you may need to revamp your skincare routine to make a difference.
Women are more and more fond of sports, regardless of their age. Whether you are a teenager, young adult or senior, you want to keep in shape and in shape by practicing sports regularly. But how do you reconcile the intense efforts of training with a beauty routine? Active life often forces women to go to the gym after their day at the office and therefore they are often made up since the morning.
Winter is definitely here, and with it, colder temperatures, sometimes violent winds and drier air. All of these factors can wreak havoc on your hair and scalp, which often translates into dull, brittle, and all-out gray hair. But don't despair: there are ways to keep your hair looking its best and looking great this winter. Here are our tips for having shiny hair all winter long.
Did you know that most traditional perfumes contain alcohol among their ingredients? This may come as a surprise given the obvious potential for skin irritation or allergy risk, especially for people with sensitive skin. The common reaction to perfumes or any other cosmetic product is known as contact dermatitis.
Judging by the number of searches on Pinterest, bleached eyebrows are about to experience a renaissance in 2022. A trend already adopted by some stars of the song like Miley Cyrus, Lady Gaga or Katy Perry. If we are familiar with hair discoloration which has never really lost popularity, know that it is about to arrive at the eyebrows! But, what is it exactly? What does that mean ? And how to appropriate this fashion?
Did you know that your eyes are the windows to your soul? This is why eye makeup is important, as it can make you look younger and more vibrant. If you have the impression that your tired eyes are aging you, it's time to know how to do your eye makeup properly! Eye makeup can make you look younger in many ways. Whether you have blue, green or brown eyes, there are colors that will bring out their natural beauty and help them appear more lively.
Long hair can be a blessing and a curse. They are beautiful and very feminine, but they can also be difficult to maintain. Between hair that tangles and creates knots, dryness and the risk of split ends, long hair can become a real nightmare on a daily basis.
Setting spray is an important part of any good makeup routine. Used after you've finished styling, the setting spray helps lock your look in place longer and prevents it from fading or moving. The setting mist is also a great way to prepare your skin for make-up by moistening it and preparing the surface to receive the make-up.
When the temperature drops, it is natural to want to spend more time indoors. However, when you venture outside in the winter, UV rays are still a danger. In fact, the risk of sunburn is even greater in the colder months than in the summer, as your skin can become particularly sensitive from staying indoors.
Coloring your hair is probably the easiest and quickest way to experiment with a new look. Whether you're looking for something subtle or more dramatic, there's something for everyone. However, with recent inflation, it may be more difficult for you to get to the hairdresser. For this, house colors are a good alternative to change your style at a lower cost.
Beauty junkies have come up with a makeup method to help you look glamorous, whatever the weather. This is excellent news, because if it is quite easy in summer thanks to the pretty golden colors that our skin is adorned with, winter is the most dreaded season.
You may not have known it, because popular belief does not go in this direction, and yet! Yes, a perfume has a limited lifespan like all other beauty and cosmetic products. There is a wide choice of perfumes on the market: floral, fruity, woody or spicy fragrances, everyone will find what they are looking for.
When we think of lip liner, we often think of images of the 90s and its awkwardly drawn, over-emphasized pouts. But today we see that this product is making a strong comeback in the world of makeup. This craze for lip liner is due to its multifunctional use, but not only!
Did you know that your daily shampoo can have a negative impact on your hair? Shampoo, in liquid form, incorporates foaming agents and other chemicals that can eventually sensitize your hair. Traditional shampoos are good at removing oil and dirt from the scalp, but they often contain harsh ingredients that can rob hair of its natural beauty.
Rain can be a fiasco for people with long, curly hair, and especially if you haven't found the right products to protect your hair from frizz. Additionally, exposure to water can lead to breakage, split ends, and other issues that can take a lot of time and effort to repair.
Why make the suspense last longer? The trendy lipstick for this fall-winter 2022 is a red with an ultra-shiny finish and a vinyl-effect texture. Of course, you have to know how to apply it and match it with eye makeup to plump and enlarge the mouth without overdoing it.
The clean look or "clean look" is the latest trend in makeup. After the “dolphin skin ” shine or the “ soft sculpting ”, it’s time for natural beauty and a fresh, rosy complexion without a lot of makeup. The clean look makeup trend is characterized by wearing as little makeup as possible to achieve a flawless complexion and unprecedented radiance.
It's the time of year when you can transform into your favorite horror movie characters and have fun with your friends by make-up as a zombie, a witch or a vampire. But while celebrating Halloween is fun, choosing the right makeup, applying it, and removing it can be a lot less fun.