The Maybelline muses : who are the brand ambassadors ?
Maybelline is a cosmetics brand known worldwide for its quality products. For many years, it has chosen to partner with personalities from the world of fashion and cinema to represent its products. These muses play an important role in the communication of the brand and contribute to strengthening its brand image. In this article, we are going to introduce you to the brand ambassadors Maybelline.
Gigi Hadid
Gigi Hadid is one of Maybelline's most iconic muses. The American supermodel became the face of the brand in 2015. Since then, she has participated in numerous advertising campaigns for Maybelline. She has notably appeared in makeup tutorial videos for the brand. Gigi Hadid is loved for her natural beauty and bubbly personality.
Adriana Lima
Adriana Lima is another famous Maybelline muse. The Brazilian supermodel joined the brand in 2003. She has participated in numerous advertising campaigns for Maybelline and is considered one of the most iconic faces of the brand. Adriana Lima is appreciated for her charisma and professionalism.
Emily DiDonato
Emily DiDonato has been a Maybelline muse since 2009. The American supermodel has participated in numerous advertising campaigns for the brand and is known for her dazzling smile and natural beauty. Emily DiDonato is also very active on social media, where she shares photos of her favorite makeup looks with her fans.
Winnie Harlow
Winnie Harlow has been a Maybelline muse since 2019. The Canadian model is known for overcoming vitiligo, a skin condition that affects pigmentation. Winnie Harlow is a symbol of self-acceptance and diversity in the fashion and beauty industry. She is appreciated for her strong personality and unique style.
Josephine Skriver
Josephine Skriver has been a Maybelline muse since 2018. The Danish supermodel is known for her classic beauty and freshness. Josephine Skriver has participated in numerous advertising campaigns for Maybelline and is appreciated for her positive personality.
The Maybelline muses: an effective communication strategy
The Maybelline muses play an important role in brand communication. By choosing famous and respected personalities in the fashion and beauty industry, Maybelline strengthens its brand image and credibility. The muses also help to create closeness with consumers by sharing make-up tips and beauty advice on social networks.
In addition to working with muses, Maybelline also strives to create quality products and accessible that meet the needs of all women, regardless of their skin type, skin color or age. The brand offers a wide range of products, from foundations and lipsticks to mascaras and eyeshadow palettes.
Maybelline is also committed to providing environmentally friendly products and using quality ingredients to formulate its products. The brand has launched vegan and cruelty free products, using natural and sustainable ingredients to minimize the environmental impact of its products.
Maybelline's muses are famous and respected, strong and inspiring personalities who represent the brand and its products around the world. To reach as many people as possible, they all have specific qualities that correspond to the image of the brand. The Maybelline muses help to strengthen the company's brand image and make it more accessible to consumers.
It is important to note that Maybelline continues to hire new muses to represent its brand and its products. This shows that the brand is constantly on the lookout for new faces to continue to evolve and stay in step with current trends. We can for example cite:
- Jourdan Dunn: British model ;
- Manny Gutierrez, better known as Manny Mua: male beauty youtuber who becomes an ambassador for the brand's new mascara and shakes up beauty codes;
- The singer Louane: a symbol of naturalness and femininity.
The Maybelline brand ambassadors around the world are therefore diverse people and personalities. This makes it possible to change the trends and traditional codes of cosmetics. Maybelline being a widely followed beauty brand, it is essential that everyone can identify with it and overcome stubborn prejudices.
