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  • A perfect complexion in 4 steps !
    A perfect complexion in 4 steps !
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    It’s no secret that makeup on the complexion is the foundation of any successful beauty treatment. There are many ways to enhance your complexion, whether it’s to get a beautiful natural effect or more sophisticated. By knowing how to make up your complexion, you will illuminate your face, and erase tiredness and imperfections without needing to use other cosmetics. But you still have to be able to master the technique. In this article, we’ll walk you through how to make the perfect...

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  • How do I apply semi-permanent varnish ?
    How do I apply semi-permanent varnish ?
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    Semi-permanent nail polish is a convenient way to get a sustainable manicure at home. It lasts several days and allows you to have your nails always fresh. There are many different brands of semi-permanent nail polish on the market. They all promise to give you brilliant results and foolproof resistance. 

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  • How do I make up tanned skin ?
    How do I make up tanned skin ?
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    The long-awaited season will soon be here and with it the return of our beautiful tanned skin. The sun alone can give us the good-looking effect that we regret the other months of the year. But, no question of making a cross on makeup, just find the appropriate make-up products. Indeed, you will not use the same cosmetics in summer as during the gloomy months.

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  • The history of the Maybelline brand
    The history of the Maybelline brand
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    For generations, Maybelline has been a household name in the world of cosmetics. But have you ever wondered how this iconic brand was born? The answer lies in the story of Mabel Williams, a young woman determined to create a product that would make women feel beautiful and confident.

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  • 7 tips to increase hair volume
    7 tips to increase hair volume
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    Having beautiful hair is a guarantee of power and femininity. To do this, you have to take care of it on a daily basis and know how to make the most of it. However, it is not always easy to do well when you have fine hair. Often, they give the face a sad appearance by falling back quickly after styling.

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  • Differences between natural, organic and vegan cosmetics
    Differences between natural, organic and vegan cosmetics
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    For a few years now, we have been witnessing a real collective awareness of consumers around the world. These new requirements go in the direction of nature and we now want to eat healthier, dress in an eco-responsible way and apply products that respect our skin, but also the environment. For this, natural, organic and vegan cosmetics flourish on the market and it is not always easy to navigate.

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  • Can you dye your hair in summer ?
    Can you dye your hair in summer ?
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    Did you know that it can be trickier to color your hair when the temperature exceeds 30 degrees Celsius? In addition, summer and its particular climatic conditions can be extremely damaging to your hair and sometimes cause some damage. But why? First of all, because the summer heat causes our body to produce more sweat and sebum, which can clog the pores of our scalp and prevent the hair from absorbing the necessary nutrients. 

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  • Learn all about the Maybelline cosmetics brand
    Learn all about the Maybelline cosmetics brand
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    The cosmetics market is very large and the shelves are full of various makeup products. However, some brands have particularly distinguished themselves for their own characteristics and performance. The latter, which have existed for many years, have been able to prove their reliability to several generations of women. 

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  • Our tips for increasing eyebrow regrowth !
    Our tips for increasing eyebrow regrowth !
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    As we have seen in recent years, the trend of very fine eyebrows as seen in the 1990s is well and truly over. Whether it is Zendaya or the model Cara Delevingne, the eyebrows are thick and provided at will. 

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  • How to properly make up your eyebrows ?
    How to properly make up your eyebrows ?
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    Softness or elegance, well-made up eyebrows add charm to the face. Having become a very important area in terms of makeup, it suffices to accentuate them to give character to the face and to the eyes. Specific mascaras, treatments, pencils or even eyeshadows, nothing is too much trouble for eyebrow makeup. Discover here three ways to make up your eyebrows to be on top.

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  • What colour of varnish do you prefer this fall ?
    What colour of varnish do you prefer this fall ?
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    While wearing the mask is always mandatory, lip makeup is more or less neglected by women. So why not put everything on nail polish? A way to heal our nails while enhancing our fall outfits. Moreover, in autumn, the landscape is adorned with pretty warm colors that make us want to do the same on the tips of our fingers.

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  • How to hide acne with makeup ?
    How to hide acne with makeup ?
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    Let's face it: everyone has had one or more pimples on their face, and that only fuels one obsession: hiding them. Especially when you have an important meeting or appointment to manage. Anyone who has acne will agree that it is not only embarrassing, but also stressful. However, this should not prevent you from leaving your home.

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  • The impact of influencers on the world of beauty
    The impact of influencers on the world of beauty
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    Beauty influencer marketing has become one of the most effective ways to reach a highly targeted audience. As consumers are increasingly savvy about beauty products and their components, influencers have helped brands renew themselves to regain user trust. Additionally, influencer marketing is an effective and easy way to connect with beauty consumers around the world. As it stands, more than 80% of regulars trust celebrity endorsements from social media.

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  • Maybelline's advertising campaigns: what is the brand's communication strategy ?
    Maybelline's advertising campaigns: what is the brand's communication strategy ?
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    Maybelline is one of the most well-known and respected beauty brands in the world. Founded in 1915 in New York, the brand quickly grew to become a reference in the beauty industry. Maybelline has always been an innovative and daring company, and its communication strategy has always been at the heart of its success.

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  • What hairstyles flatter round women ?
    What hairstyles flatter round women ?
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    Sensual and more or less corpulent women know it well: this pulpy side is also retranscribed at the level of the face. The cheeks are then rounded, preventing the cheekbones from distinguishing themselves. The face of a voluptuous woman is often round, even square, but rarely ovoid. 

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  • How to make a success of your makeup ?
    How to make a success of your makeup ?
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    Make-up remains fundamental in today's society to feel beautiful and express your personality. Whether it is to go to the office, to a party or for an outing with friends, makeup sublimates the face for all occasions. However, there are many who struggle to achieve beautiful makeup. Fortunately, it is not difficult to learn the right things to do to put on good makeup. Discover our beauty tips here and how to easily achieve makeup.

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  • Is eyeliner still trending in 2021 ?
    Is eyeliner still trending in 2021 ?
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    Eyeliner is a classic of our beauty vanity that enjoyed its glory in the 1990s. At the time, whatever style we had, the black eyeliner line, more or less thick, sublimated our look. If you’re wondering if eyeliner is still trending in 2021, we can tell you that it’s making its big comeback. But, thirty years later, there are obviously some variations and variations to this flagship product and how to apply it.

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  • Discover the make-up trend of micrograyling
    Discover the make-up trend of micrograyling
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    Every year brings its own set of trends in fashion and makeup techniques. As far as make-up is concerned, the look must be particularly worked on, as it will give much of the tone and style of the look. Besides eyelashes, we must not forget the perfect eyebrows that give depth and structure the look.

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  • How to make up your lips ?
    How to make up your lips ?
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    Making up your lips is quite an art. Mouth makeup doesn't just happen. Depending on the desired result, you can choose between a gloss, a nude lipstick, a glossy or matte red lipstick, etc. Whether your lips are thin, large, or plump, they can be enhanced with the right makeup and cosmetics. Find out how to apply makeup to your lips to brighten your face.

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  • Nail art: the must-see trends of this winter 2022
    Nail art: the must-see trends of this winter 2022
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    Many of us love to dress our nails with patterns or other very aesthetic options. The advantage of this winter 2022 is that the designs and styles are very numerous. So, you are sure to find the one that will make your heart beat: nude or ultra colorful, dark or metallic, with animal motif or geometric shapes,

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